VR mobile application development is considered to be the future of technology. With behemoths like Facebook, Samsung, and HTC in the market, the VR economy is about to explode. Well-established names, as well as startups, are coming up with fascinating ideas for VR mobile app development. Pokémon Go, for instance, is one great example. This year has been quite critical for the virtual reality software and app market, and we are looking forward to a massive hike in the demand in upcoming years.
Software, hardware, and app giants have already started with the successful application of VR technology in various sectors such as architecture, education, real estate, military, and healthcare among many others. Moreover, VR apps and devices have become a great approach for business owners to lure and acquaint the growing customer base with their services and goods.
Regardless of the fact, the market of mobile VR apps remains occupied at present. Though there exist a few good apps, but it’s not something that would keep audience base hooked up for a longer period of time. The market of VR awaits the debut of a killer mobile app. This makes a great opportunity for mobile app development startups to explore their niche and become virtual reality’s Uber.
So all of this might have led you to an excitement of developing one such app. However, the question that remains hanging in the air is, “HOW?” By now, you may be wondering ideas for such app or the cost required to build one. The overview listed below can help you to an extent.
Kickstart to a Successful VR Mobile Application Development
At present, there are total 815 VR mobile apps arriving in Google Play’s Top Charts, and all of these belong to 571 extraordinary developers. With relatively lower volume and a few apps making direct upwards of at least $20,000 per week, it’s quite clear that publishers are using an app or two to taste the waters to check if they can hit the nail right on the head.
It’s very important for you to choose wisely. Make it a point to choose the correct category and store. No matter if you have developed an app already or are looking for a fresh topic or category to try. It’s quite critical to understand the flow and ebb at a higher level of consumer interests.
While a separate category has not yet been assigned to VR in the stores, developers need to review the kinds of apps that are dominating a specific category and check out mobile VR apps that are totally nailing it.
This will help you to understand whether launching app in a particular store or category can do well or not so that you can get an idea of your own launch.
Without a specific VR category, it is very important for you to use the term “virtual reality” or “VR” in the app’s title or description. To make the app’s purpose clear, several popular VR apps feature a “VR headset” in screenshots or icons.
Analyze Your Competitors
The monetization strategy of VR apps depends solely on the store. By identifying and closely monitoring your competitors, you can easily keep up with the upcoming trends and find strategies for the purpose of user acquisition and monetization. Such insights can help you in avoiding mistakes and push you towards the success.
Try International Markets
It can be a huge mistake to assume that the U.S. market is the best one to launch your app. This will leave potential return on investment from advertising on the table.
While the American market brings higher revenues more often, the higher CPI may diminish your return on investment quickly. Try to launch something new and expand your services into new geographies. Try focusing on the regions where your rival applications have managed to earn a higher ARPU since launch.
It absolutely goes without saying that all of the above-mentioned tips are good to go with any type of mobile app development, not just VR. We hope these tips help. Feel free to contact us if you’re having any queries regarding this.