The Rising Popularity Of Android Tablet May Fragment The Android Market

A new data from International Data Corporation has recently revealed that Google’s Android-based devices now rule the segment with whopping 62.6% share of the market in the second quarter of the year 2013. This shows how Google’s Android platform has taken over the tablet landscape. While businesses are approaching to the professional Android application development company India, Android tablet PCs have taken the center stage in 2013.

It comes with a larger screen and far better functions. While it is quite interesting to see how technology is taking huge leaps over the time, it has become a pain point for the developers to develop now different versions of their apps – one suitable for the conventional Android Smartphone devices and the other, with different Android tablets.


In such scenario, it will be great to see how Android developers will manage to cope up with this challenge. Will this cause a major shift in the Android market? Earlier Apple faced the same issue while developing apps for iPad and iPhone. However, the developers finally found the solution to optimize apps for iPhone and iPad devices, but same is not possible for the Android developers. Let’s find out why?

– The market is already fragmented!
By introducing multiple versions of Android OS over a regular period of time, the Android developers are quite annoyed with Google as it has fragmented Android platform a lot. Moreover, due to lack of sufficient resources and budget to promote app in the different app stores, it will impose more restrictions and complications on the 3rd-party developers from creating high quality and efficient apps.

– What’s the next step Google should initiate?
Of course, tablets are rapidly evolving as the future of mobile technology and it definitely makes sense for the developers to figure out ways to optimize their apps for a variety of mobile devices and platforms. Take an example of Apple. They deserve praise for the way they have represented the iPhone and iPad apps in the Apple App Store.

Moreover, the tech-giant has categorized their apps in such a way that even a novice user can easily access all the apps within a chosen category.

Like Apple, Google should also try to go for such methodical approach in order to market their apps. Google should tweak the Android market in order to accommodate the apps created for the tablet devices and should present them in an easy to understand manner. No one would like to browse through thousands of apps in the app store without even knowing which one will suit his or her needs in a best possible way. Moreover, Google should scale the apps in order to make them function smoothly on the bigger tablet devices.

– Samsung is going to have its own app store.
By launching its Galaxy series, Samsung has gained a huge momentum in the past few years. It has become one of the toughest competitors for Apple these days. With such an immense popularity, Samsung is soon going to install the Android Market app in the Galaxy Tab.  However, it is well-known that they will also sell tablet apps from their own app store too. It will surely help developers overcome the fragmentation issues.

Apart from all these, mobile network operators are also going to have their own app stores, which are bound to appear in the Android Market.

Then, how to overcome the fragmentation issues? Well, Google has introduced an Anti – fragmentation tool that they claim to cut-down the fragmentation issues. This API will enable developers to create apps for a variety of mobile devices on the go.

However, it is important to see whether this anti-fragmentation tool really help the developers or not. Have you ever used any of such tools? Share your views in the comments…!

Jessica Alba is a Android app developer and blogging expert from a professional Android application development company in India where he shares her knowledge and skills. It is a place where he shares what she learned along the way. When he is not in front of a computer, you may discover him blogging, researching, and doing other creative activities.      

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